Entrepreneurship and the subconscious mind

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[00:00] SPEAKER_02: Welcome to Canada's podcast.
[00:05] SPEAKER_02: Hello, this is Robert Smigel and welcome to the BDBC edition of Canada's podcast where
[00:11] SPEAKER_02: we talk to the entrepreneurs who are making it happen here in British Columbia.
[00:16] SPEAKER_02: Today's guest is Julia Cha, an international success coach and best-selling author based
[00:21] SPEAKER_02: in Vancouver, British Columbia.
[00:24] SPEAKER_02: She works with entrepreneurs and alpha leaders to shatter the glass ceiling by leveraging
[00:29] SPEAKER_02: their subconscious minds to create their dream light in all aspects, a thriving career,
[00:36] SPEAKER_02: financial abundance and supportive relationships.
[00:41] SPEAKER_02: Okay, now we're ready to go.
[00:43] SPEAKER_02: Julia, let's roll right into this.
[00:45] SPEAKER_02: Welcome to Canada's podcast.
[00:47] SPEAKER_02: Thanks for taking the time today to be here for all our listeners.
[00:50] SPEAKER_01: Thank you so much for having me here, Robert.
[00:52] SPEAKER_02: Awesome.
[00:53] SPEAKER_02: Okay.
[00:54] SPEAKER_02: So tell us a little bit more about yourself and give us the details on your current business.
[00:59] SPEAKER_02: So are you born and raised in Vancouver, British Columbia?
[01:01] SPEAKER_02: You're from here?
[01:02] SPEAKER_01: No, no, I'm not.
[01:04] SPEAKER_01: I am like most people in Vancouver.
[01:05] SPEAKER_01: I was born overseas.
[01:07] SPEAKER_01: I was born in Korea in Seoul.
[01:10] SPEAKER_01: And then when I was five years old, I moved to Buenos Aires, Argentina.
[01:14] SPEAKER_01: And when I was 11, I came to Vancouver with my family.
[01:18] SPEAKER_02: Do you remember Buenos Aires?
[01:20] SPEAKER_01: Absolutely do.
[01:23] SPEAKER_01: So all my best childhood memories were made there.
[01:26] SPEAKER_02: So yes.
[01:26] SPEAKER_02: Okay.
[01:26] SPEAKER_02: Okay.
[01:27] SPEAKER_02: Cool.
[01:28] SPEAKER_02: So tell us about your business.
[01:30] SPEAKER_02: Sounds very interesting.
[01:31] SPEAKER_02: You're a coach, but you kind of deal with the subconscious mind, which I think is real
[01:37] SPEAKER_02: interesting.
[01:37] SPEAKER_02: So want you to tell us a little bit about that?
[01:40] SPEAKER_01: Yes.
[01:40] SPEAKER_01: The subconscious mind is the all-emotic part of us.
[01:43] SPEAKER_01: The part of us that has been programmed and trained from formative early age to think,
[01:50] SPEAKER_01: feel and act in how we make decisions and how we react to our environment.
[01:58] SPEAKER_01: It's also tied to who we believe we are because automation is what Indian becomes our identity.
[02:06] SPEAKER_01: When it comes to shattering the glass ceiling.
[02:09] SPEAKER_01: So for example, if somebody is stuck at a certain level of growth, what is happening is that
[02:13] SPEAKER_01: their subconscious has been set.
[02:15] SPEAKER_01: You can think about as a thermostat to get to that level of success, but not beyond
[02:20] SPEAKER_01: that.
[02:22] SPEAKER_01: The mind is designed for efficiency.
[02:25] SPEAKER_01: What the subconscious mind does, it's your programming for survival.
[02:30] SPEAKER_01: So if somebody is stuck at a certain point of success, it means that their thermostat
[02:35] SPEAKER_01: has been set to that point, automated to have that form of success to that level, but
[02:43] SPEAKER_01: not yet.
[02:44] SPEAKER_01: What often requires for people to go beyond that is to do the opposite of the survival
[02:50] SPEAKER_01: programming.
[02:52] SPEAKER_02: Okay.
[02:53] SPEAKER_02: Now, the subconscious, is this stuff that we're born with or is this by our parents'
[02:57] SPEAKER_02: deterrent, like have effect on us?
[02:59] SPEAKER_02: What age does the conscious kind of take over?
[03:02] SPEAKER_02: And when you work with a client, does age, do you say, okay, after the age of certain
[03:09] SPEAKER_02: age, or is it all kind of part and parcel the same thing?
[03:13] SPEAKER_02: How do you gauge that?
[03:15] SPEAKER_01: The subconscious is trained to be at repetition.
[03:18] SPEAKER_01: Part of it is that we have emotional memory that is separate from our cognitive memory.
[03:23] SPEAKER_01: For example, you may have a hard time remembering and send us all the listeners who you were
[03:29] SPEAKER_01: or what you did exactly tangibly before the age of three.
[03:33] SPEAKER_01: But the truth is that we have emotional memory.
[03:37] SPEAKER_01: The reason why we don't remember our experiences before the age of three is because our cognitive
[03:43] SPEAKER_01: mind is not quite developed at that point.
[03:46] SPEAKER_01: In terms of conscious programming, by the time you're age seven, all your successes and
[03:51] SPEAKER_01: failures in adult life has been set up for you.
[03:54] SPEAKER_01: Seven is the age.
[03:56] SPEAKER_02: Interesting.
[03:57] SPEAKER_02: Okay.
[03:57] SPEAKER_02: Did you need financing to start your company and how do you currently make money in your
[04:01] SPEAKER_02: business now?
[04:03] SPEAKER_01: I did not need financing to start my business.
[04:05] SPEAKER_01: I started coaching people based on all the knowledge I acquired.
[04:11] SPEAKER_01: Of course, I took other programs as well to help myself, but so much of it started with
[04:17] SPEAKER_01: my experience of overcoming my own glass ceiling.
[04:20] SPEAKER_02: Okay.
[04:21] SPEAKER_02: I want you to give me a key piece of knowledge or information about your industry that our
[04:27] SPEAKER_02: listeners can learn from that they may not know about now.
[04:32] SPEAKER_02: And give us a little gem of information that, you know, this is a pretty broad spectrum
[04:40] SPEAKER_02: of psychology will call it, but can you give us some thing general knowledge about your
[04:46] SPEAKER_02: industry?
[04:47] SPEAKER_02: Do a lot of people do this?
[04:49] SPEAKER_02: Why did you do it?
[04:50] SPEAKER_02: Is it something that is learned and how can entrepreneurs benefit from this?
[04:56] SPEAKER_01: I believe people arrive at a point when they're strictly feel that there's an invisible
[05:01] SPEAKER_01: pull that's stopping them from succeeding.
[05:04] SPEAKER_01: So if anyone's have ever felt that something along the lines of, I think I can do
[05:09] SPEAKER_01: better, but how come my results are always the same or how come I can pass this point?
[05:16] SPEAKER_01: Just let me know if this is not what you're exactly looking for because subconscious is
[05:19] SPEAKER_01: very intangible.
[05:21] SPEAKER_01: It is emotional memory of a person.
[05:24] SPEAKER_01: Part of it is also what you acquire through your parental influence, generational conditioning,
[05:32] SPEAKER_01: generational trauma, all of those things get passed down.
[05:36] SPEAKER_01: So when it comes to doing this work, if you look at anyone who's had drastic success,
[05:41] SPEAKER_01: meaning their start and where they are right now is entirely different, those people have
[05:46] SPEAKER_01: all done subconscious work.
[05:48] SPEAKER_02: Okay, so that's part of the subconscious work is being able to elevate yourself beyond
[05:55] SPEAKER_02: what may be blocking you and the subconscious work will elevate that.
[06:00] SPEAKER_01: Yes.
[06:00] SPEAKER_01: Yeah, it's about changing your identity.
[06:03] SPEAKER_01: If someone believes that they are mediocre, they're going to always get mediocre results
[06:08] SPEAKER_01: because they make mediocre decisions in their life, if that makes sense.
[06:12] SPEAKER_02: Yes.
[06:12] SPEAKER_02: Okay, got it.
[06:14] SPEAKER_02: Okay, what's the long-term vision and what will your company look like in the future?
[06:17] SPEAKER_02: Do you see the company expanding into other areas and where beyond Vancouver, BC or even
[06:22] SPEAKER_02: Canada?
[06:23] SPEAKER_01: I've already had an international business from the Gecko.
[06:28] SPEAKER_01: I believe in my first 10 clients, I had clients in California, in England, in US.
[06:34] SPEAKER_01: So I already started off as a sole planner internationally.
[06:40] SPEAKER_01: Right now, I have a very small segment of private clients.
[06:44] SPEAKER_01: They are in multiple six, seven figures.
[06:47] SPEAKER_01: And then I have a mentorship for new entrepreneurs reaching their first six figures.
[06:53] SPEAKER_01: Those are two separate programs.
[06:55] SPEAKER_01: Where I see myself going in the future is to go into corporations as well and to help,
[07:02] SPEAKER_01: for example, salespeople achieve their goals better or even corporate leaders training
[07:08] SPEAKER_01: them to become better leaders.
[07:11] SPEAKER_02: Okay, great.
[07:12] SPEAKER_02: Okay, let's talk a little bit about doing business in Vancouver, Canada.
[07:16] SPEAKER_02: Where are the biggest benefits for you being an entrepreneur in Vancouver, BC?
[07:20] SPEAKER_02: I want you to give us some of the good points about starting a company here, but I also want
[07:23] SPEAKER_02: you to give us some of the tough things or challenges for listeners so they can keep
[07:27] SPEAKER_02: enough for them.
[07:28] SPEAKER_01: How about I start with a tough one?
[07:30] Speaker UNKNOWN: And then we can end it.
[07:31] SPEAKER_01: Yes, two tough ones.
[07:32] SPEAKER_01: Okay.
[07:32] SPEAKER_01: So tough one is cost of living.
[07:36] SPEAKER_01: Most entrepreneurs know that if you want to get started, the best place to start is
[07:41] SPEAKER_01: somewhere that has a lower cost of living, but at the same time, a really nice environment
[07:46] SPEAKER_01: to live in.
[07:48] SPEAKER_01: So right now, I would say if I were to pick any city in Canada, Calgary is the hot
[07:53] SPEAKER_01: place to be.
[07:55] SPEAKER_01: It's very diverse.
[07:57] SPEAKER_01: It's cosmopolitan.
[07:59] SPEAKER_01: Also the cost of living is quite standard in terms of what you get being there.
[08:05] SPEAKER_01: Vancouver is a beautiful place.
[08:07] SPEAKER_01: I remember when I moved there when I was 11 years old in 1994, housing was normal, no longer
[08:13] SPEAKER_01: the case anymore.
[08:14] SPEAKER_01: So I would say, entrepreneur starting in Vancouver, you do have a bit of that challenge, but don't
[08:19] SPEAKER_01: worry, this is something that you can overcome.
[08:23] SPEAKER_01: The great thing about Vancouver is that it's a very active city and it's very well rounded.
[08:30] SPEAKER_01: So if you put yourself out there, there are tons of opportunities.
[08:33] SPEAKER_01: If you are looking for some kind of example or some kind of mentor type or someone who is
[08:38] SPEAKER_01: more like you, you're likely finding someone in Vancouver who's already doing it.
[08:43] SPEAKER_01: There are a lot of entrepreneurs in Vancouver.
[08:46] SPEAKER_02: Yeah.
[08:47] SPEAKER_02: Okay, great.
[08:48] SPEAKER_02: I want you to imagine you're just moving to Vancouver.
[08:50] SPEAKER_02: If you were to start all over again, you just moved to Vancouver BC, but this time you
[08:54] SPEAKER_02: don't know anyone knowing what you know now, what would you do and how would you go about
[08:59] SPEAKER_02: starting all over again as an entrepreneur?
[09:02] SPEAKER_01: Oh, that's a little question because I did come when I was 11 years old.
[09:06] SPEAKER_01: So I am sort of considered a new immigrant, but not at the same time.
[09:11] SPEAKER_01: I love my identity.
[09:12] SPEAKER_01: Like I mentioned, the age seven thing, your identity is that by the age seven.
[09:16] SPEAKER_01: So people who move before that, they will have a harder time fully feeling like they identify
[09:22] SPEAKER_01: with that place.
[09:23] SPEAKER_01: So I'm sort of like in the middle of somebody who would have come here when they're an adult.
[09:28] SPEAKER_01: It's sort of hard for me to answer that question.
[09:30] SPEAKER_01: If I were to arrive here now, like some of my clients, they're very new immigrants.
[09:36] SPEAKER_01: I would say it's a very open city and you're going to experience things that you've never
[09:41] SPEAKER_01: experienced in other places.
[09:42] SPEAKER_01: I've lived in other cities before and this is the most inclusive city I've ever been to.
[09:47] SPEAKER_01: The most inclusive meaning where people are accepting of other cultures, not a melting
[09:52] SPEAKER_01: pot where people are very open to new ideas.
[09:56] SPEAKER_01: So whatever you end up doing here, there's nothing surprising to people or shocking or
[10:01] SPEAKER_01: different.
[10:02] SPEAKER_02: Right.
[10:03] SPEAKER_02: Okay.
[10:04] SPEAKER_02: Let's talk about your routine.
[10:06] SPEAKER_02: What does the first hour look like for you when you get up in the morning?
[10:08] SPEAKER_02: Do you have a specific routine or a ritual that helps you get motivated to start today?
[10:12] SPEAKER_01: Yes, absolutely.
[10:13] SPEAKER_01: It's really important to prime and set our minds to success.
[10:17] SPEAKER_01: Our first four hours of the day is the most productive part of our brain.
[10:23] SPEAKER_01: Our brain is the most productive during the first four hours.
[10:26] SPEAKER_01: Therefore, you want to set it up so that you're not reactable today.
[10:30] SPEAKER_01: What I do is I get up five or five thirty.
[10:33] SPEAKER_01: I naturally wake up.
[10:33] SPEAKER_01: I don't need an alarm.
[10:35] SPEAKER_01: It wasn't always like this.
[10:36] SPEAKER_01: I used to be a party girl.
[10:37] SPEAKER_01: I used to stay up until three.
[10:39] SPEAKER_01: It was a normal thing.
[10:41] SPEAKER_01: As I started to have this very specific goal in entrepreneurship, I started to change to
[10:47] SPEAKER_01: adapt to what worked the best for productivity wise.
[10:50] SPEAKER_01: I highly recommend everyone, even people who believe their night owls to start sleeping
[10:55] SPEAKER_01: in or sleeping early and waking up early because if you do that, you'll feel the day is longer
[11:00] SPEAKER_01: and you have, you just get a lot more done.
[11:03] SPEAKER_01: So I would get up at five.
[11:05] SPEAKER_01: By 30, I don't like to eat anything, but I would drink water.
[11:08] SPEAKER_01: The reason is if you put food in your body, the energy has to go to your stomach.
[11:14] SPEAKER_01: So then you have less brain power.
[11:16] SPEAKER_01: What makes it to pay attention to productivity to every little detail, we start to see how
[11:22] SPEAKER_01: much all of this stuff affects us.
[11:24] SPEAKER_01: And what I do is I do my meditation and it doesn't have to be crazy.
[11:29] SPEAKER_01: I don't believe in spending your whole morning doing your morning routine.
[11:32] SPEAKER_01: I do a 10 to 15 minute meditation to set myself up for energy.
[11:37] SPEAKER_01: I might do a short yoga 10 minutes not every day.
[11:40] SPEAKER_01: Hope I would have a coffee and I like it black or I put cocoa powder in it and that's it.
[11:46] SPEAKER_01: Sometimes almond milk, I just like to keep everything simple.
[11:49] SPEAKER_01: Then I would do the first thing that need to do that day.
[11:53] SPEAKER_01: It's really important to focus on the one thing that's going to move the needle that day,
[11:57] SPEAKER_01: whether that's regeneration, certain aspects of content,
[12:01] SPEAKER_01: whatever it is, that's the most pressing important that's going to bring you revenue.
[12:07] SPEAKER_01: After that, after that, I check in with my staff because by that time, everyone else wakes up.
[12:14] SPEAKER_01: So my kids wake up so I get them ready for school.
[12:17] SPEAKER_01: And then by the time I finish that little part of the day, I'm ready to communicate with my staff.
[12:23] SPEAKER_02: You talk to lots of entrepreneurs and you consult with them.
[12:27] SPEAKER_02: Do you think entrepreneurs have to be weird or unique in a positive way or are wired differently?
[12:33] SPEAKER_00: I believe it's both. Some people have always felt different.
[12:39] SPEAKER_01: They have felt different growing up because our home family of origin is usually structured like a
[12:46] SPEAKER_01: corporation. So people who do well in that environment and their family of origin,
[12:52] SPEAKER_01: they will probably figure out a pretty good way of navigating institutions.
[12:56] SPEAKER_01: So school system and then later corporations. It is a very similar vibe,
[13:01] SPEAKER_01: but entrepreneurs have a different way of seeing things.
[13:05] SPEAKER_01: I believe part of it is that part of it is training and also wanting to do things more efficiently,
[13:12] SPEAKER_01: creatively or seeing a different perspective. And that part of it is also of course trained,
[13:19] SPEAKER_01: but so much of it they are wired differently.
[13:22] SPEAKER_02: Okay, good. Let's talk about how you educate yourself. What books are you reading now or even
[13:28] SPEAKER_02: audiobooks or podcasts? And can you recommend any books for our listeners? We're also entrepreneurs.
[13:34] SPEAKER_01: I prefer to read books. I know a lot of people listen. I do do podcasts once now, but I'm a very
[13:40] SPEAKER_01: visual person. Part of what we need to know about ourselves is to become really extremely self-aware
[13:47] SPEAKER_01: of how you learn the best, not only what you're thinking of feeling every day and tuning into that,
[13:53] SPEAKER_01: and setting yourself up for success by honoring those things, but it's also about knowing how you
[13:59] SPEAKER_01: learn the best. I'm a very visual person. So sometimes I would have audible version, but I also have
[14:05] SPEAKER_01: the kindle or the paper copy of the book of the same book if I like something. For example,
[14:11] SPEAKER_01: the books I would highly recommend is the Science of Getting Rich and also
[14:19] SPEAKER_01: any book by Dr. David Hawkins. So as Power versus Force, let him go. Those two are my top books.
[14:27] SPEAKER_02: Okay. Now you're obviously a very, very busy person, but Vancouver does offer many, many things
[14:34] SPEAKER_02: and is a lifestyle city. And we all know that how do you balance work and how do you relax and
[14:39] SPEAKER_02: think about work and how do you accomplish your favorite activities in BC, do you ski, do you bike,
[14:46] SPEAKER_02: do you kayak, golf hike, or simply go for a drive? You see, remember you asked me if I remember
[14:52] SPEAKER_01: Argentina. Our formative years are so important because we don't even realize how much the effects
[14:59] SPEAKER_01: are. So I actually don't like snow even though I live here. I'm 100% beach person and I like that
[15:06] SPEAKER_01: really powdery sandy beach. That's what I like. Most of my beaches are rocky, but I still make do,
[15:13] SPEAKER_01: so I like going to the beach. It's pretty nice. Yeah, it's nice. It's still rocky, but you know,
[15:19] SPEAKER_01: some parts of our sandy. So I like going to the beach. That's one thing I love doing. If I have
[15:24] SPEAKER_01: if I have nothing else to do on the weekend, actually, that's not true. I would make time for the beach.
[15:30] SPEAKER_01: I would go to Stamie Park. I would go to Ambleside. That's the closest beach that
[15:35] SPEAKER_01: from where I am. So I would go there. It's frequent evening, sometimes just from evening stroll,
[15:41] SPEAKER_01: just to do my feet in, even though it's freezing sometimes. So beach is 100% beach. I cannot live
[15:49] SPEAKER_01: outside away from ocean. This is one of those priorities. I must have it. And the other thing I
[15:55] SPEAKER_01: really enjoy doing with my family is by Ciklina and Stamie Park. That's something that really
[16:01] SPEAKER_01: resets. It makes me feel really abundant. It was mean the right state. The other thing I really
[16:07] SPEAKER_01: love doing is hiking, even though many of the trails are close right now. The one we like going
[16:12] SPEAKER_01: to is Quarry Rock, but that one is closed still as far as I know. Last time we checked for COVID.
[16:17] SPEAKER_02: Okay. But we love to get back to that. If you weren't doing what you do now, what would you like to
[16:23] SPEAKER_00: do for a profession? If I wasn't doing what I'm doing now. If you weren't doing, yeah, on
[16:28] SPEAKER_00: subconscious mind. I would likely be a clinical psychologist, which is a pretty close.
[16:36] SPEAKER_00: But I wasn't a coach. I would be there. But actually the other thing I really love is fashion and
[16:42] SPEAKER_01: beauty. I've noticed that a lot of people change when they are able to see themselves differently.
[16:51] SPEAKER_01: So in many ways, it's sort of the same thing, but from a different perspective.
[16:57] SPEAKER_02: Right. Transformation. What kind of a job would you not like to do? Could not do that job?
[17:05] SPEAKER_02: Accounting. That's a favorite amongst the entrepreneurs.
[17:08] SPEAKER_01: Yeah, accounting. I have so much respect for my bookkeeper accountant. Anyone in that team,
[17:14] SPEAKER_01: I have a lot of respect for them. You have to be more mature. Absolutely. In business, what is your
[17:21] SPEAKER_02: favorite word, quote, or sentence that you like to use? Use this frequently. The only way out is
[17:28] SPEAKER_00: through by Robert Frost. The only way out is through? Yes. As humans, we like to avoid things.
[17:37] SPEAKER_01: Yes. In business, especially if we avoid things, we're asking for troubles.
[17:41] SPEAKER_02: Yes. What's your least favorite word or sentence you do not like to hear in business?
[17:46] SPEAKER_00: I'm not sure. I'm not sure if I have a least favorite.
[17:52] SPEAKER_00: Yeah. That's a tough one. Can't. No. I will try. I think that's the worst thing. I will try.
[18:00] SPEAKER_02: Let me try that. We need to eliminate those words. Yeah. If you had to pick one or two words to
[18:07] SPEAKER_02: describe yourself, what would it be and why? One or two words. Describe yourself.
[18:16] SPEAKER_00: I believe I'm very transformative. Every two years, I reinvent myself. So I'm a changer
[18:25] SPEAKER_02: and a catalyst. A catalyst. Yes. Okay. Anything keeping you up at night these days.
[18:33] SPEAKER_02: This is why I'm raising a teenager. Wow. Yeah. I'm there too. In this world where when I was a
[18:43] SPEAKER_01: teenager, there was no social media. There was no YouTube. There was nobody
[18:49] SPEAKER_01: twerking and popping their booty. It's a different world. We're raising our
[18:52] SPEAKER_02: Yeah. We just had bicycles and friends and yes. So simple, right? Yeah. Okay. If you
[19:00] SPEAKER_02: just talk three things on your inspired list, inspired lifeless, this could be a TEDx talk,
[19:05] SPEAKER_01: philanthropy, write a book, travel more. Anything like that? Well, I have written a book. This is
[19:11] SPEAKER_01: my book right here. I am writing second books. Yes. Is it my dirty? Yes. Just flash.
[19:18] SPEAKER_01: I am writing a second book right now. To do this, TEDx is definitely one of them. I've been
[19:24] SPEAKER_01: investigating and I can't wait until things get back to that state where we can do that. I am
[19:31] SPEAKER_01: already looking into it. My PR person is helping me out. Reaching out, she reached out to you,
[19:37] SPEAKER_01: for example, right? The other one is seeing my family. I do want to travel. I do want to travel.
[19:47] SPEAKER_01: My list is my I have friends in New York. I would like to go and see I haven't done that in a while.
[19:53] SPEAKER_01: I would love to go to Hawaii. I have people that I know there. Like I said, I love the beach,
[19:57] SPEAKER_01: so the beach center there. But the more I think about it, priority is my family,
[20:02] SPEAKER_01: there in Korea. My elderly and mostly my aunts, my cousins, my uncles, they're getting older,
[20:12] SPEAKER_01: their grandparents age, not much time there. They helped erase me, so that's a big part of why I
[20:20] SPEAKER_01: am into that. Time wise. So even the other day I was talking to my aunt and she asked me when I was
[20:26] SPEAKER_01: coming, I said, as soon as flights are back and we don't need to quarantine anymore, I'll get
[20:32] SPEAKER_02: the vaccine and everything. So we can see each other. Good. It's a nice plan. It's very good. Do you
[20:39] SPEAKER_02: have any advice that you may have received that you can pass on to our premieresaw Canada?
[20:49] SPEAKER_00: Yes. Yes, I do. Do you need to know who said it?
[20:53] SPEAKER_02: Sure. You'd like to share that?
[20:55] SPEAKER_01: Yeah, sure. So actually, if entrepreneurs have looked around and if you are audience, if you are
[21:04] SPEAKER_01: if you are very involved in online entrepreneurs, you may know Sam Evans.
[21:09] SPEAKER_01: And I took Sam Evans' course, I want to say almost five years ago now,
[21:15] SPEAKER_01: and one of the things he repeated all the time, he wasn't just to me, he was to everyone,
[21:19] SPEAKER_01: stop thinking so binary. And when I first started, I didn't realize how many judgments and
[21:25] SPEAKER_01: limiting beliefs I held, and that's what he meant. The binary thinking, things are either black or
[21:31] SPEAKER_01: white, that's the most unhelpful way of being that will stop you from succeeding.
[21:37] SPEAKER_02: Because if it's a no in a sales or can't do this or it's a ceiling of some sort or perspective
[21:45] SPEAKER_02: on something or self-limiting beliefs, right? I mean, these are very binary things,
[21:53] SPEAKER_01: budget. Binders come all the time, assumptions. Also, and so doesn't have money, or they said,
[21:59] SPEAKER_01: no, they might not, they must not like me. Those things are not true. What if those things
[22:02] SPEAKER_01: were not true? The things that you believe, I don't mean you, but you as a general. The things that
[22:09] SPEAKER_01: you believe that are absolute truth, you need to be prepared to question those things. How about
[22:14] SPEAKER_01: the opposite or to be true? And then we immediately feel that resistance coming up.
[22:21] SPEAKER_02: That's partly subconscious mind coming in as well. Absolutely. So the subconscious mind doesn't
[22:27] SPEAKER_01: think binary or does it think binary? What the subconscious mind is, how we've been trained to think.
[22:34] SPEAKER_01: So the binary thinking is an old programming in the subconscious, it doesn't pop up.
[22:40] SPEAKER_02: Yes, I've heard a lot of Tony Robbins saying, our brain is a two million years old and we're
[22:48] SPEAKER_02: built to protect ourselves from saber-tooth tigers. That's what we're always in a defensive,
[22:57] SPEAKER_02: reactive mode. That's tough to change, isn't it? I mean, it really is.
[23:04] SPEAKER_00: That's the survival brain. The subconscious, that's what he's talking about. The subconscious is
[23:08] SPEAKER_00: there to protect you, but now if you want to thrive, you have to go beyond survival.
[23:15] SPEAKER_02: Right. And so that's where you essentially help people make that step.
[23:20] SPEAKER_00: Yeah, because we don't know that their judgment until someone points it out. We believe is reality.
[23:26] SPEAKER_02: Yeah. Okay. Great. Okay. We're going to wrap this up. How can our listeners get whole of you? And
[23:32] SPEAKER_02: is there anything you'd like to add before you leave us today? They can find me at juliachad.com.
[23:39] SPEAKER_01: They can also download my book. All of the links are there. They can find this. Also my YouTube
[23:44] SPEAKER_01: channel, I'm just search for julia chat, unless you can put a link down below. Yeah, that will
[23:49] SPEAKER_01: put some links there. Yeah. And what I would like to say is that the last person standing wins,
[23:56] SPEAKER_01: no matter what you're going through right now. So don't give up. So this could be in the industry
[24:01] SPEAKER_02: you're in or this could be in life in general. Right. It applies to pretty much anything.
[24:07] SPEAKER_00: We have to treat like medical school, right? They filter people out by making a super heart on
[24:12] SPEAKER_00: the commercial is exactly the same. Oh, it's like trying to become a Navy seal. Exactly. You got
[24:18] SPEAKER_02: it. You got to go to the test and the last one standing wins. Yeah, you don't have to do it perfectly.
[24:23] SPEAKER_02: Feed a last one standing. It really isn't endurance game in a lot of ways. And one of the things I
[24:28] SPEAKER_02: show cran was on the show one time she says being an entrepreneur is a lot being like an athlete.
[24:33] SPEAKER_02: You have to be in physically good shape, mentally in good shape. It's much more than just being
[24:38] SPEAKER_02: you know, there, operating. And I think that's a big part of it is the end game.
[24:44] SPEAKER_02: Yes, absolutely. Okay, Julia, thanks for coming on the show. I've learned a lot about you. And
[24:50] SPEAKER_02: I'm sure Lutrim said as well. And to all our listeners, thanks for listening to canvap's podcast,
[24:54] SPEAKER_02: like comment and subscribe to all our channels to get the latest podcasts from entrepreneurs
[24:58] SPEAKER_02: across Canada. And we'll we'll see you next time. Thanks so much, Julia. Thank you, Robert.