Brad Rudover

Transcript

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TRANSCRIPTION WITH SPEAKERS
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[00:00] SPEAKER_01: It's VanCoovers Podcast on the Canada's Podcast Network.
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[01:16] SPEAKER_01: Hello, this is Robert Smigel coming to you today with a Vancouver Entrepreneur.ca where we talk to the entrepreneurs or making it happen here in British Columbia.
[01:24] SPEAKER_01: Brad W. Redover is the founder of Country Club X. Originally from Michigan raised by an entrepreneur, father and senior level MBA mother, he earned a degree in small business management at Ferris State University.
[01:38] SPEAKER_01: He then moved to Whistler a few months after graduation in late 1999 to be a snowboard bum.
[01:45] SPEAKER_01: Having achieved moderate success with easy trivia in Jersey app, Brad decided to create another tech company in 2016.
[01:54] SPEAKER_01: A social network for country club members called Country Club X.
[01:59] SPEAKER_01: Well Brad, welcome to the show. Thanks for taking the time today to be here for all our listeners.
[02:04] SPEAKER_00: Good morning Robert and thank you very much for having me on the show as a platter.
[02:08] SPEAKER_01: Okay, well tell us a little bit more about yourself. We know you're from Michigan, but give us the details on your current business.
[02:16] SPEAKER_00: So just a little bit about me, I am a serial entrepreneur. So even in college, I had a small computer company that I would fix computers.
[02:25] SPEAKER_00: I was a little bit older, so not unlike, you know, Dell, but that wasn't nearly as big.
[02:31] SPEAKER_00: And so, you know, as you mentioned, I had a couple different ventures, you know, a few years ago.
[02:40] SPEAKER_00: And so now Country Club X is kind of my latest project, I call it.
[02:44] SPEAKER_00: And what it really does is it connects Country Club members across the world so that they can golf at and experience the amenities of private clubs wherever they travel.
[02:57] SPEAKER_00: So typically, you know, when you're a member of a Country Club, you can only really golf at your course and maybe a couple other reciprocal courses.
[03:07] SPEAKER_00: Whereas, you know, I noticed that there is kind of a problem in the marketplace that didn't allow members to travel and play private courses.
[03:15] SPEAKER_00: And this is exactly the problem that Country Club X solves.
[03:20] SPEAKER_01: Perfect. Okay, now, did you need financing to start your company and how do you currently make money in your business now?
[03:27] SPEAKER_00: So the financing came out of my own pocket. And so, you know, luckily, I have a tech background.
[03:35] SPEAKER_00: So I was able to really keep my costs quite low.
[03:39] SPEAKER_00: So I can essentially develop most of the technology myself.
[03:44] SPEAKER_00: And so, you know, with regards to earn generating revenue, we're at the point where, you know, it's growing.
[03:54] SPEAKER_00: So we're just under 100 members right now. And so we want to just make sure that everything's going straight forward.
[04:04] SPEAKER_00: You know, and we don't want to really confuse our members by running any ads or anything like that.
[04:11] SPEAKER_00: So there's no revenue at this point. But, you know, later on, as we go forward, I'm sure, you know, we'll figure out the revenue model.
[04:20] SPEAKER_01: Do your passion and money will follow?
[04:24] SPEAKER_00: Well, and it's kind of like very similar to the social network.
[04:30] SPEAKER_00: I'm not sure if you've ever seen that movie, but, you know, within that movie, Mark Zuckerberg and his partner Eduardo Savarin, you know, Eduardo says to Mark, you know, look, we need to monetize the website.
[04:45] SPEAKER_00: And Mark replies and says, well, it's cool. And we don't really know what cool is.
[04:50] SPEAKER_00: And so I guess that's kind of where we're at with Country Club X is that all of the feedback that I've had across the golf community.
[04:59] SPEAKER_00: Everyone says it's very cool. And so I really don't want to do anything to compromise that factor.
[05:05] SPEAKER_00: So let's just let it run and see what happens.
[05:07] SPEAKER_01: Okay. Now, what is the long-term vision? And what will your company look like in the future? Do you see the company expanding into other areas and where beyond Vancouver, BC or even Canada?
[05:18] SPEAKER_00: Yes, sir. I think that there is a great future for this project. As we continue to grow, I think our customers are going to demand more out of the technology.
[05:29] SPEAKER_00: They're going to say, oh, you know, we want to see different parts of the marketplace that we can use.
[05:35] SPEAKER_00: We want to create communities or we want to create meetups. So I think there are a lot of options to go forward.
[05:42] SPEAKER_00: And, you know, I'm not trying to steer it. I've just created it and I'm letting the community kind of develop it and let us know what they want it to be.
[05:52] SPEAKER_00: And then, you know, from there, I think it's pretty clear that there's other similar type of sports or leisure that, you know, this might apply to such as tennis or pickleball or basketball.
[06:11] SPEAKER_00: I mean, you can think of any kind of, you know, social sport where you need people to participate. So, you know, certainly this might be the first iteration.
[06:22] SPEAKER_00: And then we may expand into other markets as well.
[06:26] SPEAKER_01: Okay. Well, we've learned a little bit about country club acts and we've learned a little bit about you. So we want to talk about doing business in Vancouver.
[06:33] SPEAKER_01: What are the biggest benefits for you and being an entrepreneur here in Vancouver, BC? I want you to give us some of the good points about starting a company here.
[06:39] SPEAKER_01: But I also want you to give us some of the tough things or challenges for listeners so they can keep it out for them.
[06:46] SPEAKER_00: I think that's a great question. Well, you know, Vancouver was kind of typically known as, you know, more of like a hippie sort of city.
[06:57] SPEAKER_00: I'm from the East, you know, like, you know, Michigan. So we're pretty known for kind of industrial sort of things and obviously automotive and, you know, just
[07:09] SPEAKER_00: a lot busier than most on the West Coast, I would say. Maybe now everything's caught up. But, you know, so what Vancouver really looked like for me was that it was, it was more of a place where, you know, you can think outside of the box.
[07:26] SPEAKER_00: You know, I have to say that the East Coast definitely is more about just grinding out whatever you're doing. And it's just kind of one dimensional. Whereas, you know, out here in Vancouver, you're surrounded by oceans, mountains.
[07:42] SPEAKER_00: And so it really taps into your ability to kind of be more creative. So that's kind of the feeling. I think most people get when they come out here is they just feel more connected with nature.
[07:58] SPEAKER_00: And they're kind of removed from the daily grind. And so, you know, then you have a variety of different people here that are kind of more on the creative side.
[08:10] SPEAKER_00: And, you know, there's, I mean, it's just a big draw from across Canada, if you think about it, it is like the weather is pretty great here all year long.
[08:22] SPEAKER_00: I mean, obviously there's a lot of rain, but you know, we don't get the minus 20s, like they do in Ontario and Quebec and all certainly across like the prairies.
[08:31] SPEAKER_00: So, you know, I think you're getting the best of the best from across the country that are moving out here.
[08:40] SPEAKER_00: So obviously the drawback to that is that there's certainly a lot more demand on resources such as housing and, you know, just about anything.
[08:52] SPEAKER_00: So that drives costs up. So, you know, doing business in Vancouver is expensive.
[08:59] SPEAKER_00: So, and even just living in Vancouver is expensive. So as long as you understand that and you can generate enough revenue, you know, to sustain that, like your business can be very successful here.
[09:13] SPEAKER_01: Okay, now you touched on a point of being connected to nature and that's what Vancouver BC offers.
[09:19] SPEAKER_01: We do some of our best workouts side office. Is there a place in the lower main, like close to where you love our work, we like to go recharge or get inspired to just think about your business?
[09:28] SPEAKER_01: And does it change with the season considering all the rain we get here?
[09:32] SPEAKER_00: Well, Robert, you know, certainly, you know, given the nature of my business, I am a golfer. I'm connected to golf.
[09:41] SPEAKER_00: So, you know, I wrote an article not too long ago about the benefits of golf and actually I called it how golf can change your life.
[09:50] SPEAKER_00: You can see it on LinkedIn, you can Google that. And so what I say in that is that, you know, there's not many sports or activities that you can do where you're outside for four hours at a time.
[10:04] SPEAKER_00: You're experiencing nature, you know, it's a beautiful scenery. There's trees, fresh air, all those things.
[10:14] SPEAKER_00: So that really helps me to stay grounded and it allows me to kind of take my mind off of, you know, the daily stresses that you have in your life.
[10:28] SPEAKER_00: And, you know, at the end of it is you kind of come back refreshed and you're able to kind of focus more clearly on what your business objectives are.
[10:38] SPEAKER_00: So I think it really is beneficial to, you know, take up the game of golf.
[10:46] SPEAKER_00: And then, you know, in terms of, you know, winter months, sure, yeah, like we have a lot of rain. So it's not ideal to golf in the rain.
[10:55] SPEAKER_00: So what I typically do in the winters is I spend time at the pool with our two-year-old daughter doing swim lessons. So that's a lot of fun in that. It allows me to kind of, you know, just experience life through her eyes.
[11:10] SPEAKER_01: Okay. Well, we have a lot of international listeners. So this next question I want you to speak to them. I want you to imagine you just moved here from Michigan.
[11:17] SPEAKER_01: If you were to start all over again and you just moved here to Vancouver, BC, but this time you don't know anyone knowing what you know now, what would you do and how would you go about starting all over again as an entrepreneur?
[11:31] SPEAKER_00: It's an interesting question. I think that like any opportunity that you can to be social.
[11:37] SPEAKER_00: So there's a lot of different, you know, different social activities that you can participate in. I think there's Vancouver meetup or something like that.
[11:48] SPEAKER_00: For me, I would say that a country club is by far the best place where you can do networking with very successful people that can, you know, then assist you with your business and kind of lead you down a different path.
[12:07] SPEAKER_00: Maybe you didn't know of. So, I mean, that's if you're in the golf. And if not, you know, you can find like maybe like a tennis club or something like that where you're in, you know, contact with, you know, many different people from many different backgrounds.
[12:26] SPEAKER_01: Okay, let's talk about your routine for a second here. What does the first hour look like for you when you get up in the morning? Do you have a specific routine or a ritual that helps you get motivated start your day?
[12:37] SPEAKER_00: Yeah, like so for me, I'm quite disciplined and I often call myself a robot. So, you know, in the mornings, you know, usually up around 536 o'clock.
[12:49] SPEAKER_00: I will immediately do kind of a shortened meditation session, maybe about 15, 20 minutes. And then that leads me into to breakfast, you know, get some protein going.
[13:03] SPEAKER_00: You know, check out the, you know, the news and then get right into, you know, emails and communication with, you know, clients and colleagues and, you know, as you can imagine, your day just starts right around 7, 8 o'clock.
[13:22] SPEAKER_01: Do you think entrepreneurs have to be weird or unique in a positive way or wired differently?
[13:29] SPEAKER_00: I think the weirder you are, the more successful you'll be, it comes down to, you know, being unique, you know, is what are you into? You know, you should be as diversified as possible.
[13:45] SPEAKER_00: Don't just be mainstream type of person. You want to kind of, you know, have your own beliefs, have your own knowledge and go with it.
[13:57] SPEAKER_00: And I think that, you know, being weird actually sets you apart from the rest of the crowd.
[14:05] SPEAKER_01: So it gives you that edge as an entrepreneur being a little bit different?
[14:08] SPEAKER_00: For sure it does. You think differently. You see things differently. And there's a lot of people that won't see the angles that you do.
[14:17] SPEAKER_01: Okay. What books are you reading now and why are even audio books? And can you recommend any books for our listeners who are also aspiring entrepreneurs?
[14:26] SPEAKER_00: For sure. You know, I'm currently reading a, I think it's called E-Meth. And that kind of just talks about, you know, kind of warning you almost about being an entrepreneur.
[14:42] SPEAKER_00: You know, like so, if you're, what they term as a technician, you know, like if you're highly skilled in a certain industry, you know, you know, going and starting up your own business, you know, it's not as easy as it sounds.
[14:57] SPEAKER_00: Like, yeah, you might be very good at what you do, but you know how to run a business. That's, that's the question.
[15:02] SPEAKER_00: So it's, I think it's a very good read for anyone that's thinking to become an entrepreneur or anyone that has kind of started an entrepreneurial venture.
[15:11] SPEAKER_00: Then of course, you know, my, one of my favorite authors is Malcolm Gladwell. So I think anything that he writes is fantastic.
[15:20] SPEAKER_01: Okay. What online or offline tools do you use on a daily basis?
[15:25] SPEAKER_00: Oh, well, I think we've been talking about networking quite a bit here. So I have to say that LinkedIn, love it or hate it. I absolutely love it.
[15:36] SPEAKER_00: I think it's so great to connect with so many different people. And you know, like the community is, is really about helping each other.
[15:47] SPEAKER_00: You know, so I've, I've been very fortunate at least so I can share my success stories and, you know, some people, you know, don't really utilize it as you should.
[15:59] SPEAKER_00: So, you know, I would say that's, that's definitely a great tool to use. Definitely WhatsApp is an awesome tool. You can create groups on there and communicate, you know, around the world.
[16:10] SPEAKER_01: So that's definitely a great tool. Okay. Now Vancouver BC's very beautiful place to live. We've talked a bit about that. The mountains.
[16:19] SPEAKER_01: We got lots of lakes, rivers, you name it. How do you balance work and how do you relax and not even think about work and what are your favorite activities to do here in BC?
[16:27] SPEAKER_01: Obviously you got that. Do you also ski by kayak hike or simply go for a drive?
[16:33] SPEAKER_00: Yeah. So, you know, we're so fortunate to live here. I mean, I'm looking out the window. I can see the mountain tops with the snow on it.
[16:42] SPEAKER_00: I mean, so it's hard for you not to really feel connected to nature here. I mean, you might be downtown Vancouver in the middle of a boardroom, but you look out any window and you're going to see ocean or mountains.
[16:55] SPEAKER_00: And so it definitely kind of, you know, makes you a little bit more calm and just have that connection.
[17:06] SPEAKER_00: So, so yeah, I mean, I think like any time that you can get outside here is great. Like, I mean, sea kayaking is such an awesome activity to do like sailing in or harbor.
[17:17] SPEAKER_00: You know, it's super calm there. You're going to see some seals and it's just a really easy thing to do. You don't really need any training.
[17:27] SPEAKER_00: So I definitely recommend that if anyone comes out to Vancouver or just to get on a sea kayak and cruise around a little bit.
[17:34] SPEAKER_01: If you were doing what you do now, what would you like to do for a profession?
[17:41] SPEAKER_00: Well, you know, I think with that anti-bording guy does is is pretty cool. He gets to travel around the world, stay at fancy hotels and eat the best food on the planet.
[17:58] SPEAKER_00: So, you know, if I wasn't doing what I was doing right now, I would love to be the new anti-bording.
[18:06] SPEAKER_01: What kind of a job would you not like to do? Couldn't do it.
[18:11] SPEAKER_00: I don't know if I could do anything underground, you know, like, you know, mining or, you know, clean out sewers or, you know, I don't think I could handle that.
[18:24] SPEAKER_01: In business, what is your favorite word, quote, or sentence that you like to use?
[18:30] SPEAKER_00: I think, you know, synergy is definitely a word that I've always kind of used, you know, and empowerment.
[18:39] SPEAKER_00: Those are kind of two key words for me. I like to, you know, have full autonomy.
[18:48] SPEAKER_00: I like to give full autonomy to anyone that's working with me because ultimately you're working with someone that you trust, you know, that they're going to do whatever is in the best interest of the business.
[19:00] SPEAKER_00: So, I think that's a key word is autonomy.
[19:04] SPEAKER_01: What is your least favorite word or sentence you do not like to hear?
[19:08] SPEAKER_00: Micro management. I think that, you know, how business is going nowadays.
[19:17] SPEAKER_00: It's very kind of strange that, you know, systems like Salesforce and all of those type of tools.
[19:28] SPEAKER_00: They're kind of now trying to like essentially, you know, download everyone's information, you know, so that, you know, you don't have that personal touch.
[19:39] SPEAKER_00: And I think that those systems are going to fail us because ultimately, you know, every single business transaction is to do with people.
[19:52] SPEAKER_00: And so, if you don't have that personal touch, you know, your business is doomed for sure.
[19:58] SPEAKER_01: If you had to pick one or two words to describe yourself, what would it be in why?
[20:03] SPEAKER_00: Two words. I would say positive and, you know, energetic.
[20:12] SPEAKER_01: Okay. What keeps you up at night if anything?
[20:18] SPEAKER_00: Well, I think as a parent, you know, we're relatively new parents.
[20:23] SPEAKER_00: We have a two-year-old daughter. And I think you just kind of worry about, well, you know, what are we doing to set her up for success in the future?
[20:33] SPEAKER_00: And are we doing everything we can correctly, you know, and so, you know, we're taking parenting the course, you know, just to make sure that we understand all of the dynamics.
[20:44] SPEAKER_00: So that's been super helpful. I definitely recommend that to any, you know, new parent or, you know, parents, you know, has, you know, older children.
[20:55] SPEAKER_00: I think that, you know, raising kids is, I mean, forget about business. That's the most important thing that you're going to do in your entire life.
[21:07] SPEAKER_00: And, you know, you study for everything else, you read books about everything else. Well, why aren't you taking a course on how to parent?
[21:14] SPEAKER_00: You know, I think it's a natural thing to do.
[21:17] SPEAKER_01: Yeah, I think that's a great idea. It's kind of like you need to take a course and even get a driver's license, right?
[21:23] SPEAKER_01: So it's one of these things that, so it is just common knowledge, you think, to do something like that.
[21:30] SPEAKER_01: Okay, now give us the top three things on your inspired lifeless. This could be a bucket list of any sort, whether you want to write books, TEDx talks, travel more, anything like that?
[21:42] SPEAKER_00: Yeah, there's definitely a few things that I want to accomplish before I leave this planet.
[21:47] SPEAKER_00: So, you know, definitely want to make my way over to Ireland and Scotland to experience the links courses over there that is definitely pretty high on the bucket list.
[21:59] SPEAKER_00: Let's throw in a gust of national on there as well. I would love to play a gust of national.
[22:06] SPEAKER_00: So then in terms of writing, I started writing a book maybe a couple of years ago on happiness.
[22:16] SPEAKER_00: And I'm slowly, slowly chipping away at it. I'm sure as you know writing a book is not an easy endeavor.
[22:24] SPEAKER_00: So eventually I would like to finish that and you know, if one person reads it and is happy, you know, that's mission accomplished.
[22:33] SPEAKER_01: Do you have any advice that you may have received that you can pass on to entrepreneurs throughout BC?
[22:41] SPEAKER_00: I sure can. And it actually came from a professor of mine when I was doing my undergrad at Ferris State University.
[22:53] SPEAKER_00: FSUs at golf school, like we're known for a program called Professional Golf Management.
[23:00] SPEAKER_00: So, you know, one of our professors in our business law course, you know, kind of opened one of his lectures with asking all of us who golfs.
[23:13] SPEAKER_00: And you know, few of us put up our hands, a few of us didn't.
[23:19] SPEAKER_00: And he said, well, if there's one piece of advice I can give you is to learn out of golf.
[23:24] SPEAKER_00: And he went on to say, you're going to sign more contracts on the back of a napkin, you know, after a round of golf, then you will on eight and a half by eleven in a boardroom.
[23:39] SPEAKER_00: So that really resonated with me. Obviously, I did take up golf and I'll tell you is golf has certainly benefited my professional life and taken my career to many different places that I really didn't anticipate.
[23:58] SPEAKER_00: So, I mean, not everyone's going to be into it, but that's the advice I can give you.
[24:03] SPEAKER_01: And I imagine not only for you, but I imagine you've seen other deals on the golf course as well outside of your circle.
[24:11] SPEAKER_00: Of course, and I actually know of a few people that join, you know, country clubs only for the networking component, you know, and to try and, you know, generate business.
[24:25] SPEAKER_00: So, it happens. It truly does. So, I'm to say I'm OK.
[24:32] SPEAKER_00: It's one of those games where, you know, it's a social game. There's there's there really aren't any other games like it.
[24:41] SPEAKER_01: Now, do you think it matters how good you are when you're on the course? I mean, as far as business deals and things like that, or is it more what you have to offer businesses and stuff like that?
[24:51] SPEAKER_01: Is it actually your ability coming to play? Do you think when you're signing deals and things like that?
[24:56] SPEAKER_00: You know, I think, like sure, I mean, if you can keep up with whoever you're playing with, that's maybe something, but realistically, when I golf with like a novice, I'll just say, you know, I just pick up your ball.
[25:11] SPEAKER_00: Let's just go put together. I mean, it really doesn't matter to me. I realize that they're not a golfer, but they're at least trying.
[25:20] SPEAKER_00: And I think that really shows their character, is that they're out of their comfort zone, and they're trying to impress something on me or someone else.
[25:32] SPEAKER_00: And that takes a lot of courage. So, you know, I would say you're almost going to earn more points if you're not a very good golfer.
[25:42] SPEAKER_01: And you're out there working at trying, practicing. It's a plus.
[25:46] SPEAKER_01: For sure. OK, Brad, you ready? Have some fun.
[25:49] SPEAKER_01: Let's do it, my friend. OK, as you know, entrepreneurs are very busy people. We're always connected, whether we have staff, clients, or always on the go.
[25:59] SPEAKER_01: We're going to take you away from all that. There's a small tropical island just off of Fiji that only has one phone booth there. There is no internet. This place does exist.
[26:07] SPEAKER_01: We're going to drop you off there. You won't have a computer or a smartphone or tablet. You can use the phone booth located there any time to call the boat.
[26:13] SPEAKER_01: We'll come pick you up. How long would you last before you made that call? And what would you do while you were there?
[26:21] SPEAKER_00: That sounds like a pretty fantastic place. There's oftentimes where I say I just want to disconnect from all technology.
[26:28] SPEAKER_00: You know, like when we go to Maui, we try and shut everything down.
[26:33] SPEAKER_00: You know, I think what if I were dropped on that island, I'd probably go for a swim, hang out on the beach, try to find some, you know,
[26:44] SPEAKER_00: fruit, you know, like pineapples or mangoes or whatever it is. You know, once I kind of got past that, I'd probably be calling you up.
[26:53] SPEAKER_00: So, you know, I'd say I could last maybe three, four hours before I'm calling my life line because I'm not really a resourceful type of guy.
[27:03] SPEAKER_00: I can't, you know, build like a house from scratch or whatever it is, you know. So, you know, as awesome as it would sound to be on a tropical island, you know, I probably couldn't do it for much more than a few hours.
[27:18] SPEAKER_01: Okay, Brad, we're going to wrap things up. How can our listeners get whole of you? And is there anything you'd like to add before you leave us today?
[27:26] SPEAKER_00: I, you know, I would say to, you know, anyone that's thinking of an entrepreneurial venture as crazy as it may sound to anyone that you talk to or as crazy as it may seem in your mind, just keep going with it and refine it and keep going and pushing yourself until it makes sense.
[27:46] SPEAKER_00: And, you know, that's when you're going to come up with, like truly, like you're trying to solve a problem in the marketplace. And so if you can solve a problem from some crazy idea, it's going to work.
[27:58] SPEAKER_00: So, I would say just stick with your gut and go with it. So, that being said, you know, if anybody out there wishes to reach out to me, I'm always available.
[28:09] SPEAKER_00: You can, you can find me on LinkedIn quite easily, connect with me or you can look up countryclubx.com and connect with me through there.
[28:19] SPEAKER_01: Okay, well, thank you for coming on the show. I've learned a lot about you and I'm sure our listeners have as well.
[28:25] SPEAKER_00: Well, thank you very much for having me on the show, Robert.
[28:27] SPEAKER_01: Great. Okay, we'll see you next time. Okay, bye-bye.
[28:31] SPEAKER_01: Hey there. Thanks for taking the time to listen to the Vancouver Entrepreneur.ca podcast.
[28:35] SPEAKER_01: We hope you enjoyed the show today. Make sure you sign up for our newsletters and write a review for us on iTunes.
[28:41] SPEAKER_01: And then connect with us on Twitter at Vansity Podcast and like us on Facebook. And you'll get all the latest news including the BC Weekly Business Support, where you can find out more, but what's going on with this fabulous promise of ours. See you next time.
[29:05] Speaker UNKNOWN: See you next time.