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TRANSCRIPTION WITH SPEAKERS
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[00:00] SPEAKER_01: It's Toronto's podcast on the Canada's podcast network.
[00:04] SPEAKER_01: Hi, this is Lesslie D'Amlou with Canada's podcast, the nation's number one entrepreneurial
[00:09] SPEAKER_01: network.
[00:10] SPEAKER_01: Today I'm speaking with Annette Smith and Annette is the founder of lip service beauty and
[00:14] SPEAKER_01: all natural plant-based beauty company based out of Grims beyond Ontario, but with
[00:18] SPEAKER_01: the presence across the GGA.
[00:21] SPEAKER_01: After her life changed, which will let Annette expand upon in the moment, she decided to detoxify
[00:26] SPEAKER_01: her life and started making her own beauty products.
[00:29] SPEAKER_01: Annette, wholeheartedly believes that ingredients matter in all aspects of life and business.
[00:34] SPEAKER_01: Annette, welcome to Canada's podcast.
[00:36] SPEAKER_01: Thank you so much for having me.
[00:38] SPEAKER_01: It's a pleasure to have you on the show.
[00:40] SPEAKER_01: And I know you from our hometown, so Grims be represented.
[00:44] SPEAKER_01: Yes.
[00:45] SPEAKER_00: Grims be represented.
[00:47] SPEAKER_01: So Grims be just outside of Hamilton for all our listeners who have no idea what we're
[00:51] SPEAKER_01: talking about.
[00:52] SPEAKER_00: Or in the Niagara region, I like to say.
[00:55] SPEAKER_01: Yeah, Niagara region and a little town towards Niagara, I passed Hamilton way.
[01:01] SPEAKER_01: Exactly.
[01:02] SPEAKER_01: A great, great town to be in.
[01:06] SPEAKER_01: So yeah, Annette, why don't you start with just telling us a little bit about yourself
[01:09] SPEAKER_01: and what do you do?
[01:11] SPEAKER_00: Yeah, so I'm the founder of lip service beauty as you mentioned.
[01:16] SPEAKER_00: I have an educational background in visual merchandising and marketing and culinary.
[01:22] SPEAKER_00: And prior to me starting my own business, I worked in retail for over 20 years.
[01:30] SPEAKER_00: And every kind of role you can imagine and most recently was a district manager for an essential
[01:37] SPEAKER_00: oil company for four and a half years.
[01:40] SPEAKER_01: That's awesome.
[01:41] SPEAKER_00: Yeah.
[01:42] SPEAKER_00: And yeah, I guess a little more about my personal life.
[01:45] SPEAKER_00: I live with my partner and he has two children and two step children.
[01:50] SPEAKER_00: So four step children are part of my equation.
[01:52] SPEAKER_00: And my little puppy Oreo, she's three years old, she's a little border collie and she's
[01:57] SPEAKER_00: my, she's my girl.
[01:59] SPEAKER_01: Is she the puppets on your website?
[02:01] SPEAKER_00: Yes, so we make an all natural puppy paw salve and she was kind of the reason that started
[02:09] SPEAKER_00: and we've built a really great partnership with the SBCA.
[02:12] SPEAKER_00: So I actually give half of the proceeds back to the SBCA.
[02:16] SPEAKER_00: Yeah, that's really cool.
[02:19] SPEAKER_01: So tell me a little bit about what made you decide to become an entrepreneur and your
[02:26] SPEAKER_01: journey to get to where you are.
[02:28] SPEAKER_00: Hmm, big question.
[02:32] SPEAKER_00: Well, there's kind of a twofold.
[02:35] SPEAKER_00: One I had a pretty traumatic life experience happened to me.
[02:40] SPEAKER_00: So I guess we'll start with that.
[02:42] SPEAKER_00: A couple years back, I was living in Toronto before I made the big move to Grimsby.
[02:46] SPEAKER_00: And I had a grand mal seizure while I was awake in public by myself.
[02:52] SPEAKER_00: And I consider that to be like the bitch slap from the universe that I needed to wake
[02:58] SPEAKER_00: up a bit and just make some adjustments in my life.
[03:01] SPEAKER_00: And so I started, you know, adjusting my diet, my nutrition, looking at who I was hanging
[03:08] SPEAKER_00: around with, my job, geography, and you know, over the years.
[03:12] SPEAKER_00: And I'm still a work in progress, have been making over my life.
[03:16] SPEAKER_00: And I would say the second prong to that was actually a book that I read, which is the
[03:22] SPEAKER_00: four day work week by Tim Ferris.
[03:25] SPEAKER_00: I read it while I was on vacation when I was still working at my corporate job.
[03:29] SPEAKER_00: And I had just launched lip service beauty.
[03:32] SPEAKER_00: And I remember texting like my friends from the beach, like saying, you're going to be
[03:37] SPEAKER_00: this for me one day.
[03:38] SPEAKER_00: You're going to do this.
[03:39] SPEAKER_00: And I'm going to do this.
[03:40] SPEAKER_00: And like I built my whole business plan on a beach, reading that book.
[03:44] SPEAKER_00: Awesome.
[03:45] SPEAKER_00: Yeah.
[03:46] SPEAKER_00: A week.
[03:47] SPEAKER_00: Call your own vacation.
[03:48] SPEAKER_01: Yeah.
[03:48] SPEAKER_01: Vacations are always insane.
[03:50] SPEAKER_00: Yeah.
[03:52] SPEAKER_01: That's amazing.
[03:54] SPEAKER_01: I think my next question is kind of related to that.
[03:57] SPEAKER_01: But are do you think entrepreneurs are wild, why are differently?
[04:00] SPEAKER_01: Or do you think that maybe an event has to happen or, you know, you need to wake up
[04:06] SPEAKER_01: call to become an entrepreneur?
[04:08] SPEAKER_01: What do you think goes into that?
[04:10] SPEAKER_00: I don't think that everybody is hardwired to be an entrepreneur.
[04:14] SPEAKER_00: I'll say that to start with.
[04:16] SPEAKER_00: I think a lot of people try their hand at it and they have a very different idea in their
[04:21] SPEAKER_00: mind of what it's actually going to look like.
[04:24] SPEAKER_00: For anyone that's listening that's thinking of becoming an entrepreneur, I can tell you
[04:29] SPEAKER_00: this.
[04:30] SPEAKER_00: It takes a hell of a lot of grit and stamina to do it.
[04:35] SPEAKER_00: You never really get time off.
[04:38] SPEAKER_00: Like you always have to be on and you have to be willing to do things that other people
[04:45] SPEAKER_00: wouldn't do so you can have a life that other people won't have.
[04:49] SPEAKER_01: And do you think it's, I'm going to get into this a little bit later, but do you think
[04:53] SPEAKER_01: there, like, what do you think the benefits are of being an entrepreneur?
[04:56] SPEAKER_00: There's a lot of freedom in being an entrepreneur.
[04:59] SPEAKER_00: You get to pick your own hours, you get to pick, you know, who you want to work with,
[05:03] SPEAKER_00: you get to pick what you're doing.
[05:06] SPEAKER_00: So the freedom is amazing, but I also recognize that for freedom is not for everyone.
[05:12] SPEAKER_00: Some people like rules and like following along to, you know, other people's instructions
[05:19] SPEAKER_00: or things like that.
[05:19] SPEAKER_00: Like some people actually work better that way.
[05:21] SPEAKER_00: I for one do not.
[05:24] SPEAKER_00: I like freedom.
[05:26] SPEAKER_00: So that's, that I would say is the biggest perk for sure.
[05:29] SPEAKER_00: I think it's also really cool because you kind of control like how much you make based
[05:36] SPEAKER_00: on your efforts, you know, so it's really, you know, as of recently, it's been really
[05:41] SPEAKER_00: fun some weekends because I'm like, holy crap, I'm bringing in on in one weekend what
[05:47] SPEAKER_00: I would have brought in in a couple months with my corporate job.
[05:51] SPEAKER_00: So that's pretty cool.
[05:52] SPEAKER_01: Yeah, I think you have more control as an entrepreneur over everything, right?
[05:57] SPEAKER_01: And you can do something that you're totally passionate about.
[06:00] SPEAKER_00: Yes, although the downfall of that is that when you screw it up or make a mistake or learn
[06:08] SPEAKER_00: a valuable lesson, you have no one else to blame but yourself.
[06:12] SPEAKER_01: That's true.
[06:13] SPEAKER_01: There's a lot of guilt.
[06:16] SPEAKER_01: Yeah, totally, totally.
[06:18] SPEAKER_01: So I know when you do business a lot in the GTA, like we're based in your based on
[06:22] SPEAKER_01: Grimsby, but, right.
[06:24] SPEAKER_01: You do a lot of business in Toronto.
[06:27] SPEAKER_01: Yes.
[06:28] SPEAKER_01: I just wanted to ask you for other people who are doing business in Toronto, what do you
[06:33] SPEAKER_01: think the benefits are?
[06:35] SPEAKER_00: It's obviously a broader reach more, you know, obviously it's a larger population and
[06:40] SPEAKER_00: you're getting more visitors that might not necessarily be from Toronto or even Canada.
[06:46] SPEAKER_00: So it's definitely great exposure and it's definitely how I have been able to scale
[06:51] SPEAKER_00: my business, gain more wholesale contracts and just more marketing exposure for sure.
[06:58] SPEAKER_01: And what challenges are?
[06:59] SPEAKER_00: Well, for me specifically, because of my seizure, I actually still can't drive.
[07:04] SPEAKER_00: So that's been a fun challenge for me.
[07:06] SPEAKER_00: However, I've made it work.
[07:08] SPEAKER_00: Thank God for Go Transit, thank goodness that I have a team now.
[07:13] SPEAKER_00: So I have that support and a partner who's also incredibly supportive in helping me
[07:18] SPEAKER_00: get to where I need to eat.
[07:19] SPEAKER_01: Yeah, because you're, I know you represent so many different events across the DTA or do you
[07:26] SPEAKER_01: even do like some outside of Toronto?
[07:29] SPEAKER_00: We haven't really gone outside of Ontario yet.
[07:32] SPEAKER_00: We're looking at some possibilities for next year.
[07:36] SPEAKER_00: But yeah, we're like London Kitchener.
[07:39] SPEAKER_00: I'm originally from Paris, Ontario, so I tend to do a few events around Paris or Brent County,
[07:45] SPEAKER_00: Toronto, Milton, Mississauga.
[07:48] SPEAKER_00: We've been all over.
[07:50] SPEAKER_01: Yes, I know.
[07:51] SPEAKER_01: I see you all over as well.
[07:54] SPEAKER_00: Burlington, because that's like, you know, the home base.
[07:57] SPEAKER_00: So for sure.
[07:58] SPEAKER_01: For sure.
[07:59] SPEAKER_01: Are you most excited about for your business these days?
[08:03] SPEAKER_00: Ooh, that's a good question.
[08:05] SPEAKER_00: I'm excited about everything all the time I feel like, but I would say I'm really excited
[08:12] SPEAKER_00: to, so a couple goals of mine for next year is obviously continued product innovation,
[08:18] SPEAKER_00: which always excites me.
[08:20] SPEAKER_00: I can't give you any spoilers yet, though.
[08:22] SPEAKER_01: Okay.
[08:23] SPEAKER_00: I would say I'm really excited to dive into our website a little bit more.
[08:29] SPEAKER_00: I really want to tackle some more like SEO and optimization.
[08:35] SPEAKER_00: So I'll be looking to hire someone to support with that.
[08:40] SPEAKER_00: And just scaling up with our events.
[08:43] SPEAKER_00: Yes, we're doing a lot of them.
[08:46] SPEAKER_00: And I want us to work smarter, not harder.
[08:49] SPEAKER_00: So really taking a look at what events we're participating in next year and making sure
[08:54] SPEAKER_00: they're the right ones.
[08:56] SPEAKER_01: Yeah, I know you're in a lot of stores too.
[08:58] SPEAKER_01: So that's probably.
[08:59] SPEAKER_00: Yeah, I think it's going to be an evaluation of where we're out with those accounts
[09:03] SPEAKER_00: and really looking to expand outside of Ontario for next year.
[09:08] SPEAKER_01: That's awesome.
[09:08] SPEAKER_01: Yeah.
[09:09] SPEAKER_01: And what are the three kind of like top things on your bucket list if you have one?
[09:16] SPEAKER_00: Okay.
[09:18] SPEAKER_00: Well, okay.
[09:19] SPEAKER_00: Number one is going to like the French Polynesians somewhere like Bora Bora.
[09:25] SPEAKER_00: Like I want to stay one of those little huts and go stand up paddle boarding all day.
[09:30] SPEAKER_00: Like that is like a big goal of mine for sure.
[09:33] SPEAKER_00: Number two.
[09:35] SPEAKER_00: I really, as much as it terrifies me, terrifies me, I do really enjoy public speaking.
[09:42] SPEAKER_00: And I've done a couple of events.
[09:44] SPEAKER_00: So I'd love to like do more like a really large scale speaking event.
[09:48] SPEAKER_00: Yeah.
[09:49] SPEAKER_00: Be like a keynote speaker somewhere.
[09:50] SPEAKER_00: So I'll just put that out there if anyone's listening.
[09:55] SPEAKER_00: And I think number three, it is a little out of my hands.
[10:02] SPEAKER_00: But I'd love to be behind the wheel of a car again one day.
[10:05] SPEAKER_01: Yeah.
[10:06] SPEAKER_00: Yeah, that's huge.
[10:07] SPEAKER_01: I can imagine that's really really challenging.
[10:10] SPEAKER_00: And if not, then I'll just, you know, quad and snow will be, and that's fine.
[10:15] SPEAKER_01: Low key.
[10:16] SPEAKER_01: I'm from Sudbury and that's how we grew up.
[10:18] SPEAKER_01: Yeah.
[10:19] SPEAKER_01: Everywhere, well, four-beeling, we call it.
[10:21] SPEAKER_01: Yeah.
[10:22] SPEAKER_01: And snow-beeling.
[10:23] SPEAKER_00: So exactly.
[10:25] SPEAKER_00: I always said if I ever win the lottery, the first thing I'm going to do is buy a pickup truck
[10:28] SPEAKER_00: and a bunch of quads and a cottage.
[10:30] SPEAKER_00: That's it.
[10:31] SPEAKER_00: Yeah.
[10:33] SPEAKER_01: There's lots of Sudbury.
[10:34] SPEAKER_01: It's fun.
[10:35] SPEAKER_00: Amazing.
[10:36] SPEAKER_00: I think it's time to work for Indigo.
[10:41] SPEAKER_00: We did a lot of like store renovations and the store openings and things like that.
[10:45] SPEAKER_00: So I was up there quite a bit.
[10:47] SPEAKER_01: The new Sudbury shopping center.
[10:49] SPEAKER_01: Oh, no, you went to the other one.
[10:50] SPEAKER_01: Yeah.
[10:51] SPEAKER_00: Where where were the chapters or Indigo is there?
[10:54] SPEAKER_01: That sounds like a good bucket list.
[10:56] SPEAKER_01: And I'm with you with the French Polynesian Diki Hut in the middle of the ocean.
[11:00] SPEAKER_01: That sounds just phenomenal right about now.
[11:04] SPEAKER_01: Right.
[11:06] SPEAKER_01: So I'm going to switch gears a little bit.
[11:07] SPEAKER_01: I just I want you to tell me about the greatest challenge that you faced so far in your business.
[11:15] SPEAKER_00: That's a good one.
[11:16] SPEAKER_00: There's so many.
[11:17] SPEAKER_00: I think the greatest challenge I've experienced and something I had to like let go of is that
[11:28] SPEAKER_00: I'm only one person and it's impossible for me to do everything.
[11:34] SPEAKER_00: And once I realize that and you know, started hiring the right people to do the right things
[11:41] SPEAKER_00: that I'm not good at, game changer.
[11:45] SPEAKER_00: And I think it's hard for a lot of entrepreneurs to let go because it's your baby.
[11:50] SPEAKER_00: And you want to be in control of everything and you still can be in control of most things.
[11:55] SPEAKER_00: It's just you have to learn to let go and acknowledge and recognize like what you're not awesome at
[12:02] SPEAKER_00: and like let someone else take the wheel for that one.
[12:05] SPEAKER_01: Yeah, for sure.
[12:06] SPEAKER_01: I think a lot of like entrepreneurs in general just try to do everything all at once, especially
[12:10] SPEAKER_01: you.
[12:10] SPEAKER_01: I'm hearing a friend like as I enjoy you more entrepreneurs, but especially we're starting out right?
[12:17] SPEAKER_00: Yeah, like when I first started out, I was still in my corporate job.
[12:20] SPEAKER_00: So for the like the whole first year of me building lip service beauty, I was still a district
[12:26] SPEAKER_00: manager traveling and trying to do all these things.
[12:29] SPEAKER_00: And I'm like, oh my God, I don't even know how I did it to be really honest with you.
[12:34] SPEAKER_00: And the first couple of months where I was doing lip service full time, that's when I sort of
[12:40] SPEAKER_00: had the epiphany of like, oh shoot, like I don't really know how to do some of these things.
[12:45] SPEAKER_00: And I really need like farm this out to people who do.
[12:48] SPEAKER_00: Yeah.
[12:49] SPEAKER_00: And it's scary too because it comes with a cost financially too.
[12:53] SPEAKER_00: And that's sometimes scary when you're starting out because you don't have a huge
[12:59] SPEAKER_00: capital to work with.
[13:00] SPEAKER_00: But that investment is worth every penny because it's going to give you your time back.
[13:06] SPEAKER_00: It's going to free you up to do the things that you're meant to do.
[13:10] SPEAKER_01: Yeah, and I think that there's that shift right from seeing it as an expense to an investment.
[13:15] SPEAKER_01: 100% important for people to come to terms with.
[13:20] SPEAKER_01: Like, no, you're going to get your money back.
[13:22] SPEAKER_00: Yeah.
[13:23] SPEAKER_01: You should get your money back if people are doing it properly and strategically.
[13:28] SPEAKER_00: So exactly.
[13:29] SPEAKER_00: And if you're not, then that's when you need to assess this the right person to work with.
[13:35] Speaker UNKNOWN: And exactly.
[13:36] SPEAKER_00: Yeah.
[13:36] SPEAKER_01: So when things happen that you're not expecting, when things, and that people in general
[13:43] SPEAKER_01: aren't expecting, how do you recommend that people handle the situation?
[13:48] SPEAKER_00: Well, I would say first of all, you can't control anything that's happening outside of your
[13:55] SPEAKER_00: realm. Like, you know what I mean?
[13:56] SPEAKER_00: You can't control how people react.
[13:58] SPEAKER_00: You can't control things that happen to you.
[14:01] SPEAKER_00: The only thing you can control is how you decide to react to it.
[14:05] SPEAKER_00: And so I think that's everything like having a positive attitude despite
[14:10] SPEAKER_00: bad things happening.
[14:12] SPEAKER_00: And I would say another thing that comes up for me in this in this conversation right now is
[14:17] SPEAKER_00: like setting up healthy boundaries.
[14:19] SPEAKER_00: So, you know, if someone's being difficult, whether it's a customer, a vendor,
[14:24] SPEAKER_00: whatever the case might be, like really assessing is this person in alignment with you and your
[14:29] SPEAKER_00: brand?
[14:30] SPEAKER_00: Is this person, you know, causing more grief than not?
[14:34] SPEAKER_00: And do you need to maybe break up with this person?
[14:37] SPEAKER_00: You know what I mean?
[14:38] SPEAKER_00: Like, I think setting up healthy boundaries in business is like super important.
[14:43] SPEAKER_01: I think something that you mentioned, I can't remember before when we're
[14:48] SPEAKER_01: emailing back and forth, but something that you mentioned that's really important to you is how
[14:53] SPEAKER_01: like ingredients, you know?
[14:55] SPEAKER_00: Yeah, I mean, it's this the tagline for everything that I do ingredients matter.
[15:00] SPEAKER_00: And of course, I'm talking about the ingredients I've put in my products,
[15:03] SPEAKER_00: but I mean that to every extent of what that means, like in life, the food you put in your body,
[15:12] SPEAKER_00: the people you choose to surround yourself with, like those are all the ingredients of your life,
[15:16] SPEAKER_00: and they all matter.
[15:18] SPEAKER_00: I believe that like wholeheartedly.
[15:20] SPEAKER_01: Yeah, I really like the mentality, I guess.
[15:23] SPEAKER_01: But you guys have, so yeah.
[15:26] SPEAKER_00: And you know, in terms of like the ingredients for our products, it's, we work really hard to find
[15:33] SPEAKER_00: vendors and partners that are doing things ethically that are doing things with integrity and
[15:39] SPEAKER_00: honesty, and that's really important to me and the brand.
[15:44] SPEAKER_01: Absolutely.
[15:45] SPEAKER_01: It's not just what goes into them, it's like all the people that you're recommending to you.
[15:48] SPEAKER_01: That's really cool.
[15:48] SPEAKER_00: Absolutely.
[15:50] SPEAKER_00: Even if the, you know, say their branding is amazing and I don't know, they have a really great
[15:56] SPEAKER_00: ingredient, but they're sucky people and we don't feel like they're in alignment with what we're
[16:01] SPEAKER_00: doing. Like, no.
[16:03] SPEAKER_00: And I would say another thing, another motto of mine that I have is,
[16:09] SPEAKER_00: if it's not a heck yes, it's a heck no.
[16:12] SPEAKER_00: That I want to get that like framed somewhere.
[16:16] SPEAKER_00: Anytime I've ever been like wishy washy or on the fence about something and I've gone for it,
[16:23] SPEAKER_00: I've always regretted it.
[16:24] SPEAKER_00: And so it's like follow that intuition.
[16:26] SPEAKER_00: When you know something's not 100% right, it's not.
[16:30] SPEAKER_01: Yeah, do you ever feel like that?
[16:32] SPEAKER_01: I feel like this.
[16:34] SPEAKER_01: So I'm just going to blab this out.
[16:36] SPEAKER_01: But yeah, you're writing an email and you're like, not sure if you want to send it or not.
[16:41] SPEAKER_01: And you're like, oh crap, like that was not a heck yes.
[16:44] SPEAKER_01: Yeah.
[16:45] SPEAKER_01: So you're resonating with me in terms of email writing.
[16:50] SPEAKER_00: Yeah. Well, email's so tricky too because it can be so misconstrued if you're not careful
[16:55] SPEAKER_00: on how you communicate.
[16:58] SPEAKER_00: If I'm fired up or like pissy, I always wait a day to respond.
[17:04] SPEAKER_00: It's a good rule of thumb.
[17:06] SPEAKER_00: Yeah.
[17:08] SPEAKER_00: Learned that lesson hard way a couple times.
[17:10] SPEAKER_01: Yeah.
[17:11] SPEAKER_01: So talk to me in the lessons.
[17:13] SPEAKER_01: If you could go back in time, what advice would you give your 20 year old self?
[17:18] SPEAKER_00: Well, the first one without a shadow of a doubt is to have been smarter with my money.
[17:24] SPEAKER_00: I was a reckless spender in my 20s, early 20s.
[17:29] SPEAKER_00: And I had to work really hard to like pay off all those debts and you know, get myself free
[17:35] SPEAKER_00: of all these credit cards.
[17:37] SPEAKER_00: And I'm proud to say now I'm much much smarter with my money.
[17:41] SPEAKER_00: But I wish I was smarter sooner.
[17:44] SPEAKER_01: Yeah.
[17:44] SPEAKER_01: Right here.
[17:46] SPEAKER_01: What advice would you give an entrepreneur looking to start a business?
[17:49] SPEAKER_00: Toronto.
[17:50] SPEAKER_00: There's a couple things that are like on my heart right now.
[17:53] SPEAKER_00: One, feel the fear and do it anyways.
[17:56] SPEAKER_00: I think so.
[17:57] SPEAKER_00: Our friends will are afraid to start their business because they worry about competition
[18:02] SPEAKER_00: or they worry about oh, well, someone else already has this idea.
[18:05] SPEAKER_00: Like no, your idea is different.
[18:08] SPEAKER_00: Their space for everyone.
[18:09] SPEAKER_00: So just do it.
[18:10] SPEAKER_00: Don't hold yourself back with the what ifs should a could of what is.
[18:14] SPEAKER_00: I would say the second thing is like have a little bit of a cash flow when you're starting a
[18:18] SPEAKER_00: business because there's always going to be like emergencies or things that happen or things
[18:24] SPEAKER_00: that go sideways.
[18:25] SPEAKER_00: So have a little bit of a slush fund.
[18:27] SPEAKER_00: I think the amount of the slush fund really depends on what you're doing and what you're up to
[18:32] SPEAKER_00: and maybe do some research and find out like what you know costs are going to look like for you
[18:38] SPEAKER_00: to decide and determine what your slush fund looks like.
[18:42] SPEAKER_00: Well, I would say those are like the top two.
[18:44] SPEAKER_01: What do you think this is still on the top of a good advice?
[18:47] SPEAKER_01: But what do you think is the best advice that you've ever received from something else?
[18:51] SPEAKER_00: Oh, wow.
[18:52] SPEAKER_00: I got to think about this one because I want it to be juicy.
[18:58] SPEAKER_01: I'm trying to think yeah, like it's hard to
[19:01] SPEAKER_01: resurrect those memories and words and wisdom.
[19:06] SPEAKER_00: I don't know if I have like words right now, but let me say this.
[19:11] SPEAKER_00: One of the most influential women in my life was my grandmother, my grandma Smith.
[19:17] SPEAKER_00: And what I really admired about her, it was her perseverance and her grit.
[19:23] SPEAKER_00: She just never seemed to give up no matter what happened to her.
[19:29] SPEAKER_00: And she always had like a really positive attitude.
[19:33] SPEAKER_00: And that's something that I have taken with me and I always think of her often when I'm like
[19:40] SPEAKER_00: coming up with ideas or day to day in my business.
[19:45] SPEAKER_00: I'm sure there's things she's actually said.
[19:49] SPEAKER_00: I just can't think of anything like like a quote or anything in specific at this moment.
[19:55] SPEAKER_01: Yeah, that's really that's really interesting.
[19:57] SPEAKER_01: It's almost like she gave your advice just by leading by example.
[20:01] SPEAKER_00: Yeah, totally.
[20:02] SPEAKER_01: It's really interesting.
[20:03] SPEAKER_00: Yeah, she was like I hung around with her a lot when I was little.
[20:07] SPEAKER_00: I spent a lot of time with her because she lived right up the street for my parents house.
[20:11] SPEAKER_00: I almost feel like she kind of raised me.
[20:15] SPEAKER_00: And she yeah, I really, really always admired her strength and her positivity.
[20:22] SPEAKER_00: And I really like carry that on my heart for sure.
[20:25] SPEAKER_01: Yeah, you're making me miss my grandma.
[20:27] SPEAKER_00: Well, I miss her too, but she visits quite often.
[20:31] SPEAKER_00: I have a little ed cardinal that comes to my backyard probably once a week.
[20:37] SPEAKER_00: And I'm convinced it's her.
[20:39] SPEAKER_00: That's amazing.
[20:40] SPEAKER_00: And she always seems to come when I'm like doubting myself.
[20:43] SPEAKER_00: And it's like, oh, there she is.
[20:44] SPEAKER_00: Yeah.
[20:46] SPEAKER_01: Yeah, just reminding you, keep pushing up.
[20:49] SPEAKER_01: Okay, so I'm in as much years.
[20:52] SPEAKER_01: I'm going to ask you some rapid fire questions.
[20:54] SPEAKER_01: So, okay.
[20:55] SPEAKER_01: Well, yeah, these are duses.
[20:58] SPEAKER_01: But really just like just say the first thing that comes to your mind and don't think too much about these ones.
[21:03] SPEAKER_00: I'm ready.
[21:04] SPEAKER_00: I like I sometimes just like feel like I buckle under pressure.
[21:06] SPEAKER_00: Also fun fact, since my seizure, I actually have a little bit of a stutter.
[21:11] SPEAKER_00: And sometimes when I feel like I'm like under the gun, I like stutter more.
[21:16] SPEAKER_00: So I'm like, we could be in for a wild ride here.
[21:19] SPEAKER_00: I don't know.
[21:19] Speaker UNKNOWN: Okay.
[21:21] SPEAKER_01: Sounds good.
[21:23] SPEAKER_01: If you were doing what you're doing for right now, what would you be doing instead?
[21:27] SPEAKER_00: Be a beach bum on a stand-up paddle board with my dog all day.
[21:31] SPEAKER_00: There you go in French Polynesia and Boire Boire.
[21:34] SPEAKER_00: Obviously or Costa Rica or I don't know, anywhere hot and cool.
[21:38] SPEAKER_01: Yeah, Costa Rica is a good pick.
[21:41] SPEAKER_00: What book are you currently reading?
[21:44] SPEAKER_00: I do not read books.
[21:46] SPEAKER_00: I listen to books.
[21:48] SPEAKER_00: What do you listen to?
[21:48] SPEAKER_00: And I actually have to pull it up because I forget the name of it.
[21:52] SPEAKER_01: No worries.
[21:53] SPEAKER_00: Sorry, you said this is rapid fire and I'm terrible.
[21:56] SPEAKER_00: I can tell you a book that I really, besides Tim Ferriss that I really, really love.
[22:00] SPEAKER_00: It is Recovery by Russell Brand.
[22:03] SPEAKER_00: And it is a book written for addicts.
[22:07] SPEAKER_00: But I found it just so powerful.
[22:09] SPEAKER_00: First of all, Russell Brand is hilarious.
[22:13] SPEAKER_00: He takes the 12 steps and like Russell Brandalizes them.
[22:17] SPEAKER_00: But I found it really powerful for just looking at things in my own life.
[22:24] SPEAKER_00: And it really helped me change some things
[22:28] SPEAKER_00: that I was doing in my life that weren't good habits.
[22:31] SPEAKER_01: Cool.
[22:32] SPEAKER_01: I'm ready to go on Recovery by Russell Brands.
[22:35] SPEAKER_00: Yeah, and there's a workbook component that goes with it online.
[22:39] SPEAKER_00: And it's really like if you want to take a deep look at your life,
[22:44] SPEAKER_00: wow, like it's pretty powerful.
[22:47] SPEAKER_01: Yeah, like there's so many different types of recovery, right?
[22:50] SPEAKER_01: Like you could have a re-era, an emotional recovery,
[22:52] SPEAKER_01: or you could be an addict, or like there's so many ways to apply recovery to your life.
[22:59] SPEAKER_01: So that absolutely.
[23:00] Speaker UNKNOWN: I'm ready.
[23:01] SPEAKER_01: That's awesome.
[23:03] SPEAKER_01: Did you find the audiobook?
[23:04] SPEAKER_00: I did.
[23:05] SPEAKER_00: It's called Fuck Your Feelings Master Your Mind by Ryan Muncie.
[23:11] SPEAKER_01: Nice.
[23:11] SPEAKER_01: Okay, well, I'll remember that.
[23:15] SPEAKER_00: I probably downloaded it just because it has an F-bomb in the title.
[23:19] SPEAKER_00: Yes.
[23:23] SPEAKER_01: Okay, so are you a morning or a night person?
[23:27] SPEAKER_00: Morning, hands down.
[23:29] SPEAKER_00: And if you follow my Instagram,
[23:31] SPEAKER_00: you'll see that I'm up at like four or five every single day,
[23:36] SPEAKER_00: walking my dog and batching products.
[23:39] SPEAKER_01: And that is how you get so much done.
[23:41] SPEAKER_00: Yes.
[23:42] SPEAKER_00: Come nighttime, I'm dead.
[23:44] SPEAKER_00: I'm like brain dead, camp function.
[23:46] SPEAKER_00: Don't ask me to do anything, but the morning game on.
[23:49] SPEAKER_01: So you're on Instagram,
[23:51] SPEAKER_01: lip service, underscore beauty, just for all.
[23:54] SPEAKER_01: Correct.
[23:56] SPEAKER_01: If you had to pick one word to describe yourself, what would it be in why?
[24:02] SPEAKER_00: Grit comes to mind.
[24:05] SPEAKER_00: I've been told that I have a lot of grit by people.
[24:08] SPEAKER_00: I just never give up, ever.
[24:11] SPEAKER_00: I don't understand the word defeated, like I really don't.
[24:15] SPEAKER_00: If you tell me I can't do something, I will find a way to get it done.
[24:20] SPEAKER_00: Like challenge accepted.
[24:23] SPEAKER_01: The nations, that would be a yeah.
[24:26] SPEAKER_00: Yeah, yeah, that would be a good one too.
[24:29] SPEAKER_01: Okay, so next question, what's keeping you up at night these days?
[24:35] SPEAKER_00: My website.
[24:37] SPEAKER_00: Yeah.
[24:37] SPEAKER_00: Yeah.
[24:38] SPEAKER_01: My website's are big problems.
[24:41] SPEAKER_00: It is and like it's so much work and ongoing work and things are always changing with algorithms
[24:49] SPEAKER_00: and search engine optimization.
[24:51] SPEAKER_00: And that is not my wheelhouse.
[24:53] SPEAKER_00: Like I know a little bit about it, but not as much as I clearly need to.
[24:59] SPEAKER_00: So that's keeping me up at night.
[25:01] SPEAKER_00: Are you doing it yourself?
[25:02] SPEAKER_00: For now, yes.
[25:04] SPEAKER_00: I want to hire someone in the new year to support me.
[25:08] SPEAKER_00: Putting it out there, if anyone's listening as an SEO expert, please hit me up.
[25:13] SPEAKER_01: Um, next.
[25:15] SPEAKER_01: What is your favorite place in the world?
[25:18] SPEAKER_00: I think I have two answers for this.
[25:21] SPEAKER_00: One would be anywhere in British Columbia.
[25:25] SPEAKER_00: It's just so beautiful.
[25:27] SPEAKER_00: And like I feel like the air there is different.
[25:31] SPEAKER_00: It's just so clean and crisp and like I just love it there.
[25:34] SPEAKER_00: And I love that everyone's a health not in Vancouver.
[25:37] SPEAKER_00: It's like amazing.
[25:38] SPEAKER_00: It's like my mecca.
[25:40] SPEAKER_00: Um, and the second place is going to sound really corny,
[25:44] SPEAKER_00: but my grandma's house, even though she's no longer with her.
[25:47] SPEAKER_00: And like I can't go there anymore.
[25:50] SPEAKER_00: It was just like my favorite place to be.
[25:52] SPEAKER_00: I always felt so safe and like loved there.
[25:55] SPEAKER_01: Yeah, I can totally relate to that.
[25:58] SPEAKER_01: What are three non-negotiables that have to happen in your morning?
[26:01] SPEAKER_01: I mean, hydration.
[26:03] SPEAKER_00: Hydration, so like water and tea.
[26:06] SPEAKER_00: Um, walking my dog.
[26:08] SPEAKER_00: And I want to say going to the gym, but I don't go every single day.
[26:13] SPEAKER_00: Um, but gym time every week is definitely a non-negotiable.
[26:17] SPEAKER_01: Yeah, that's what my non-negotiable is too.
[26:19] SPEAKER_01: And I think it just powers you.
[26:21] SPEAKER_01: It fuels you for the day.
[26:22] SPEAKER_00: 100%.
[26:23] SPEAKER_00: And it teaches, it teaches you how to push yourself.
[26:27] SPEAKER_01: It does.
[26:28] SPEAKER_01: It probably fuels into, or funnels into,
[26:31] SPEAKER_01: like being a fighter.
[26:33] SPEAKER_00: I think a little bit.
[26:34] SPEAKER_00: And I also am not as mentally an,
[26:36] SPEAKER_00: an awesome of a person if I don't go.
[26:40] SPEAKER_00: Like I've had bouts of my life where I haven't been able to go to the gym for whatever reason,
[26:44] SPEAKER_00: if I'm traveling or like,
[26:46] SPEAKER_00: whatever.
[26:47] SPEAKER_00: And I'm not a happy human when I don't go.
[26:51] SPEAKER_01: Yeah, yeah.
[26:52] SPEAKER_01: Okay, so I have one more question for you.
[26:54] SPEAKER_01: And it's, uh, this is one that we asked to all guests.
[26:58] SPEAKER_01: I heard it on the other ones, but it's the last question.
[27:01] SPEAKER_01: So there's a small tropical islands.
[27:04] SPEAKER_01: Uh, in the middle of the ocean, let's say it's Bora Bora.
[27:08] SPEAKER_01: It only has one phone booth and no internet.
[27:11] SPEAKER_01: We drop you off there with no technology at all.
[27:14] SPEAKER_01: And I can use the phone on the island to call the boat to can pick you up.
[27:18] SPEAKER_01: How long would you last?
[27:19] SPEAKER_01: And what are you going to do until you make the phone?
[27:23] SPEAKER_00: Oh, well, I'm going to be,
[27:26] SPEAKER_00: I'm not going to be on that phone right away.
[27:28] SPEAKER_00: I'll tell you that right now.
[27:29] SPEAKER_00: I'm going to explore that island as much as humanly possible.
[27:33] SPEAKER_00: God, I hope there's a stand-up paddleboard or a boat or something,
[27:36] SPEAKER_00: because that would be really fun.
[27:38] SPEAKER_01: Yeah, for sure.
[27:39] SPEAKER_00: Yeah, I think I'm not using that phone until I'm like close to dying.
[27:44] SPEAKER_01: Yeah.
[27:46] SPEAKER_00: I'd want like all the adventure, explore everything,
[27:50] SPEAKER_00: get a nice tan.
[27:51] SPEAKER_01: And let's just say that like food is plentiful,
[27:55] SPEAKER_01: so you're there.
[27:56] SPEAKER_01: You're there.
[27:56] SPEAKER_00: Oh, well, then I'm not using that phone for a couple years.
[28:01] SPEAKER_01: Yeah, that's awesome.
[28:03] SPEAKER_00: So if I have a lip balm in my pocket.
[28:05] SPEAKER_00: Yeah.
[28:06] Speaker UNKNOWN: You can take that.
[28:08] SPEAKER_01: Yeah, for sure.
[28:08] SPEAKER_01: With the, you'll get all your,
[28:10] SPEAKER_01: lips are up, you'll be all dry with this time.
[28:12] SPEAKER_01: So, and thank you so much for joining us today and being a guest on Canada's podcast.
[28:16] SPEAKER_00: Of course, thanks so much for having me.
[28:18] SPEAKER_00: Thanks for the fun questions.
[28:20] SPEAKER_01: You're welcome.
[28:21] SPEAKER_01: They were fun.
[28:22] SPEAKER_01: Where can our listeners find you online just last but not least?
[28:26] SPEAKER_00: Yeah, so lipservicebeauty.online is our website.
[28:30] SPEAKER_00: If you're looking for us on Instagram,
[28:32] SPEAKER_00: we're at lipservice underscore beauty.
[28:35] SPEAKER_00: We're also on Facebook, Pinterest,
[28:38] SPEAKER_00: all the things.
[28:39] SPEAKER_00: Oh, and LinkedIn.
[28:40] SPEAKER_00: We're on LinkedIn now, too.
[28:42] SPEAKER_00: Yeah.
[28:42] SPEAKER_01: Cool.
[28:43] SPEAKER_01: Well, thank you very much.
[28:44] SPEAKER_01: So glad that you're able to come as a guest today.
[28:47] SPEAKER_00: Yeah, thanks so much, Leslie.
[28:49] SPEAKER_01: Thanks for listening to Canada's podcast.
[28:52] SPEAKER_01: Like, comment, and subscribe to all our channels to get the latest podcasts from entrepreneurs across Canada.
